October 16, 2009, Newsletter Issue #283: Why Purchase Term Insurance

Tip of the Week

Selling life insurance is a challenging but rewarding job if you understand your product. Selling life insurance has many advantages over selling whole life insurance. The first benefit is that term insurance carries a relatively smaller payout every month on premiums. The customer can buy a great deal more coverage than with whole life. Depending upon each individual insurance need, with term insurance, should the shareholder die in the first few years of coverage, the cost of the term will be less than the cost of whole life policies. Savings on early premiums can be invested to further reduce the debt of the policy. Another good point with term life insurance is that the return on a term life policy can typically be greater in a favorable economic market.



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