The Corporate Troops

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How do I explain who my company is when no one has ever heard of us?

The Corporate Troops

When you can take a senior executive from your company with you on a sales call it gives the customer a greater sense of credibility if he's never heard of you. HOWEVER...don't ever over-whelm a prospect by taking the whole corporate troops. It isn't polite to take more than one person with you to a meeting without first asking permission from your client. Never take anyone who doesn't have a specific need and purpose to be there.

   

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