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August 29, 2008, Newsletter Issue #267: The Corporate Troops
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Tip of the Week
When you can take a senior executive from your company with you on a sales call it gives the customer a greater sense of credibility if heīs never heard of you. HOWEVER...donīt ever over-whelm a prospect by taking the whole corporate troops. It isnīt polite to take more than one person with you to a meeting without first asking permission from your client. Never take anyone who doesnīt have a specific need and purpose to be there.
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