Believe in your product!
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Believe in your product!
Recently, I heard the top salesperson of an organiation make the statement, "I can`t endorse this product any longer." A visiting consultant replied, "Then it`s time for you to go find a product or service you can endorse." Within one week, the Number 1 sales person for that organization left the company. Was that the right choice? Yes. When you don`t believe in your product or service, you`re being dishonest with your prospects and customers when you present the benefits and value of what you sell to them. Talk about internal termoil!! If you don`t believe in your product or service, and don`t have faith that it will accomplish what you say it will - then "it`s time for you to go."
Comments
12/25/2007 8:15:00 AMDr. S. M. Sapatnekar said:
This is a ground rule! Be it ethical business; self development; marketing mantra; or else Customer Relationship Management. It cannot be overemphasized. Apart from leaving the organization, there are options like improving the product; voluntary disclosure to the prospect - provided your organization believes in participatory management.
4/22/2009 1:54:42 PM
Syrah Hamid said:
Need a better example
what is said is correct but theirs not enough
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