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Do something unique and different in your presentation. Be consistent in doing it with your special touch every time. Some things you might do would be to include an article from a local newspaper regarding your company, your client, or the industry. Keep updating these and you'll always have a ‘visual' to show your prospect. This also lets them know that you are sincerely interested in what you do – and what they do.
|Jennifer Mathes, Ph.D.|